Has Your Home Increased in Value? What 2025 Property Prices Mean for Sellers

Has Your Home Increased in Value? Here’s Why It Matters

According to recent stats from Zoopla, more than one million UK homes have seen more than a 50% increase in their value since 2020 [remember that pandemic?], and this equates to an average rise of around £117,400 per property. The areas with the biggest jumps were in the South West, East Midlands and parts of Wales, but homes in every region of the country have seen significant capital gains.

This means more equity, more options, and, potentially, a higher asking price - but it also means that there is more for you to think about if you’re selling up…

1. Check the Value of your Home (But Be Realistic)

Just because prices have risen doesn't mean your home will fetch a premium price without the right preparation. Look at recent SOLD prices in your area, not just what’s currently on the market. Emoov's online tools can help with local market insights.

Be cautious not to overprice based on emotion or outdated valuation expectations. Remember: the first two weeks of a new listing online are the most active so pricing realistically always wins!

2. Timing Is Everything

While values are high, the market is also price-sensitive. Many buyers are still cautious, and mortgage affordability remains tight so applicants will be very savvy on what your home is worth compared to others they are viewing. Listing at the right time (spring and autumn tend to be most active) and pricing competitively will help attract the most motivated buyers.

3. Understand the Costs of Selling

Having a home with a higher value means higher costs when moving:

• Higher conveyancing fees
• Larger Stamp Duty on your next purchase (if you’re buying again)
• Potential Capital Gains Tax if the property is not your main home

Factor in removal costs, potential refurbishments, and even Energy Performance Certificate (EPC) updates before budgeting for your next move.

4. Prepare for Viewings That Impress

DIY sellers using Emoov have great tools available, but presentation is still key:

• Declutter ruthlessly, the more you can skip, dump or donate, the less you have to pack and move
• Refresh tired spaces with a fresh coat of paint or neutral décor
• Use Emoov’s add-ons for professional photos, floor plans, and video tours to make sure your property stands out in the crowded market

Your home might be worth more than ever, but buyers will still expect a polished presentation.

5. Consider Downsizing, Relocating or Reinvesting

If you’re equity-rich but cash-poor, this could be a great time to:

• Move into a smaller or cheaper home
• Relocate to a different region, get that home by the sea you’ve always dreamed of
• Invest in a second property or pay off your debt

Whatever your goal, think about how your next step supports your wider financial picture.

6. Watch Out for Overexposure

If your home sits on the market for too long, even in a strong-value area, it can go stale. Emoov allows you to adjust your listing by editing your write-up, updating your photos and adjust your price. However, be warned to use this tool wisely; dropping the price too often can signal desperation, better to make one big drop than lots of little ones!

7. Don’t Spend the Profit in Your Head

Sellers often assume that a higher asking price guarantees more in their pocket, quite often the money is ‘mentally spent’ making it much harder to re-position the price when it’s obvious that it is too high. It is worth remembering that your home is only worth what someone is willing to pay and pricing too high can result in months of delay or no sale at all.

Final Thought

If your home's value has shot up, that’s great, but remember if you are buying up to a larger home, that will also have increased, so most of it is relative. By understanding your position, pricing smartly, and using Emoov's digital tools to your advantage, you can turn paper profits into a real next chapter.

Need help? Start with our free valuation tools and checklist today.

Image is from a property for sale October 2025. An immaculately presented four-bedroom detached family home in the sought-after village of Potterhanworth. For more details see here.